Coming Soon:

Our biggest beauty launches

We’re giving you die-hard beauty fans a sneak peek into the biggest and best drops here at Selfridges. From exclusive previews to new brand launches – think of this as your go-to beauty bulletin. So bookmark this page to be the first to know.

Dyson Corrale™ straightener

Just launched

Hot on the trail of the Dyson Airwrap™ styler and Supersonic™ hairdryer, the Dyson Corrale™ is the technology brand’s first straightener. It’s a bit of a game changer: equipped with flexing plates that gather your hair neatly together, it gives you extra control so you can achieve sleek styling with less heat.

Bobbi Brown – Skin Long-Wear Fluid Powder Foundation

Just launched

Bobbi Brown’s new fluid formula sets as powder would, creating a soft, matte finish that stays colour-true throughout the day. Packed with good-for-skin ingredients and SPF 20, this antioxidant, waterproof foundation provides flexible, buildable coverage for a fresh look.

Guerlain – Rouge G collection

Launches 1 April

Forget what you thought you knew: turns out, Guerlain is a girl's best friend. Inspired by precious stones, the Rouge G de Guerlain Stunning Gems collection combines luminous, longwear lipstick from matte through to metallic.


Just launched

Exciting new brand alert! Founded by hair stylist Frédéric Fekkai, this salon-based hair brand contains professional formulas (that are strictly vegan and cruelty-free) as well as being made from 95% recycled plastic.